The BLUE LIGHT CHOOSE RIGHT campaign is designed to increase awareness among motorists about the courtesy of pulling over to the right to allow emergency responders to pass. As you know, many drivers are not aware or don’t understand that a blue flashing light is a volunteer emergency person responding to an emergency call.
Peter Savage, owner of Savage Funeral Service and also a 6 year interior firefighter with a local volunteer fire company was inspired by experience to create and launch the BLUE LIGHT CHOOSE RIGHT campaign. The goal is to raise the awareness of a blue light alerting motorist to the emergency responder. The hope is that if a driver thinks about the possibility that it could be a member of their family in need of emergency services, those precious moments saved by pulling over to the right and letting the responder pass, and could save a life or their home.
We would appreciate your support as well as the support of your department in the BLUE LIGHT CHOOSE RIGHT campaign. We would also request and appreciate any ideas that you may have to help further the success of this important campaign.
We are launching the campaign by selling BLUE LIGHT CHOOSE RIGHT bumper stickers. The stickers will raise awareness and additional funding that will be used 100% to promote the BLUE LIGHT CHOOSE RIGHT campaign through billboard, television and print